why oh why
- October 14th, 2010
Such a title could mean something happened to me. Bleah, as usually I tend to use my gossip style titles to present such a boring subject as school. Maybe for others as today I worked on the first project in a team with my colleagues. Kinda reminded me of pitch presentation nights, when we would just stay, eat pizza, drink bear and write stuff, good or bad, doesn’t matter.
After a few hours of reading on interactivity, bergsonism and new media, we managed to come up with a 20 slide presentation on interactivity. What’s the fuss about it? Dears, check out the November British edition of Wired about the new XBox 360 launch and then you’ll understand why interactivity it’s not just a nice word to impress clients in digital media pitches. Or interactive media as many Romanian professionals would like to call the industry they work for. But do not worry. Even if you would use those concepts in your presentations, you might find it quite difficult to integrate the theory learnt in school into the corporate blah blah every marketeer is mentally prepared for reading.
Somehow the experience earned in the agencies we worked for somehow helped us summarize the theory concepts we had. Indeed, tomorrow is a big day, first project, first school presentation. Hope we won’t mess it up dramatically

